Forbes Central America will be distributed in six countries, including Costa Rica, Guatemala, Panama, El Salvador, Honduras and Nicaragua
NEW YORK (March 13, 2014) – Forbes announced today its expansion into the Latin American market with plans to launch editions in the Dominican Republic and Central America in March 2014 in partnership with Media Business Generators (MBG). Both editions will be available on newsstands in late March.
“Media Business Generators has enjoyed terrific early success with Forbes Mexico,” said Forbes Media COO Mike Federle. “We both agree that there’s continued opportunity to grow the Forbes brand in Central and South America.”
To launch Forbes Dominican Republic and reveal the magazine’s first cover, the CEO of Forbes LATAM Max Linares, Forbes President of LATAM Mariano Menendez, and Vice President of LATAM Mr. Marco Landucci and Vice President of Americas Mr. Edward De Valle II plan to host an exclusive event on Thursday, March 13 on the rooftop of the Torre Corporativo in Santo Domingo.
“Since its inception, Forbes has been an authoritative source of news and cutting edge information on business, investing, technology, entrepreneurship, leadership and affluent lifestyles,” said Xavier Pires, Editor-in-Chief for Forbes Dominican Republic. “With Forbes’ arrival in the Dominican Republic and Central America, readers will gain access to the global information that the Forbes brand is known for, as well as tailored content for each market,” added Uriel Naum, Editor-in-Chief for Forbes Central America.
The new Dominican Republic and Central America editions will feature local content from the local editorial teams, as well as international stories from around the world. Once launched, each edition will also have a local website. Forbes Central America will be distributed in six countries, including Costa Rica, Guatemala, Panama, El Salvador, Honduras and Nicaragua. With these new editions, Forbes will reach audiences in a total of 10 Latin American countries, including México, Costa Rica, El Salvador, Panamá, Honduras, Nicaragua, Guatemala and Dominican Republic published in partnership with Media Business Generators, as well as Brazil published by BPP LTDA and Argentina published by Grupo Veintitres.
“We’re excited to further Forbes’ reach in the Latin American market with the launch of these new editions,” said Max Linares, CEO LATAM for Forbes. “Forbes is already very well received in Mexico, and we feel confident that it will be just as successful throughout Latin America.”
About Media Business Generators
Media Business Generators (MBG) is publisher of Forbes Mexico, Costa Rica, Guatemala, Panamá, El Salvador, Honduras and Dominican Republic, forbes.com.mx and forbeslatam.com. Since 2012, MBG has provided leaders and decision makers with strategic information.
About Forbes Media
Forbes Media, publisher of Forbes magazine and forbes.com, is an authoritative source of news and information on business, investing, technology, entrepreneurship, leadership and affluent lifestyles. Forbes.com, a leading business website, currently reaches 28 million monthly unique visitors, according to January 2014 comscore worldwide. Forbes magazine, Forbes Asia and Forbes Europe attract a global audience of more than 5 million readers. The Forbes magazine iPad app merges the power of print storytelling with social sharing and the web. The Company also publishes ForbesLife magazine and has 33 licensed local editions around the world.